Prada ‘Eternal Gold’

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Prada has taken a radical step into the world of fine jewelry by launching “ Eternal Gold” a collection made of 100% certified recycled gold.

48 pieces, ten of which are available for made-to-order with a neo-classic, contemporary approach, whereas Prada’s distinctive archetype, the triangle, is present in every jewel: as a clasp closure, earrings or pendants.100 % of the gold used is Certified Recycled , coming exclusively from  eligible recycled material sources, in compliance with standards set by the Responsible Jewelry Council.

Via the Aura Consortium Blockchain platform it is possible to verify the authenticity of jewels, as well as their journey. Furthermore, every step of the diamond production chain is verifiable and traceable using blockchain technology.