White Moda Uomo 2016, Dolly Noire

Dolly Noire, four friends since childhood, 26 years old, a great passion, nice and enthusiastic.

I met them at White. One of them was sketching on a skateboard: “ text from Divina Commedia” says Daniele, the group Brand Manager.
Wow…so it is true that our cultural roots are important …I stop by and chat with Daniele and I discover a fascinating world, full of dreams but also solidity and strategic thinking.

Dolly Noire, the voice out of the crowd after the news of the first clonation of a human being, the Dolly sheep, Daniele and his friends decide to devote their creations to all those who wish, in a Dolly world, to leave Noire evidences.
And they succeed with their collections of T-shirts, snap backs and skateboards.

 

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A brand founded in 2004, the first price at a competition for young talents and today the distribution in more than 100 shops all over Italy, the start up of a small distribution in Japan and Egypt and a worldwide online distribution.

Dolly Noire counts a large community of young people who cooperates with them, the AMBASSADORS, who, through social network communication, share images, videos and posts: the best way to share the message online.

In March 2015, the opening of their first flagship store in Corso di Porta Ticinese 60 in Milan. The shop is their world, their home, and their way to share passions, dreams and creations.

The four friends work day and night with their strong passion and you can definitely feel it while talking to them.

At White they also presented their first perfume and the first 925 silver ring.

 

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Stay brave and follow DOLLY NOIRE!